Most of the businesses that run on large volumes of data realize that quite a lot of data lying in their Information systems do not result in information or at best results in mis-information. The analytics on the data can only be as good as the quality of the data itself.
The data quality issues have a direct as well as indirect severe financial impact on businesses. We have known businesses that send multiple mailers to the same customers not only increasing their cost but also acting as a cause of irritation for their valued customer; or Businesses that are not being able to catch a potential fraud customer even when they had his/her details in their system as a negative customer.

eZeCatch has two logical components – a Data Quality filter and a Record Pattern Match Engine. The two combine with other features addresses above problems in a systematic manner. It works on the philosophy of ‘First Time Right’ where in it tries and corrects the data at the time it is being entered into the system.